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Apple in January quit giving financial guidance, citing uncertainty from the pandemic. But despite waves of retail store closures and travel bans that delayed the development of the iPhone because Apple engineers were not able to cross the Pacific to Chinese factories as frequently, Apple’s financial results have largely bucked the pandemic.
In July at its most recent earnings, the company posted year-on-year revenue gains across every category and in every geography as consumers working and learning from home during the COVID-19 pandemic turned to its products and services.
Apple last month launched new watch models with blood oxygen sensors and updated its iPad models while also rolling out a new bundle of its paid subscription services called Apple One.
The company has also committed to introducing new Mac computers before year’s end based on processors of its own design rather than those from Intel Corp.
© Thomson Reuters 2020