How to use the Internet to create and grow your brand. April 1, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Brand equity or its value is based on how much profit a brand makes, how strong the brand is in comparison to the competitors andRead More →
In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform.Read More →
It’s my favorite time of the year! We are at the point when press release goals move swiftly from awareness to purchase or donation. It is the time when products, events, guides and wrap-ups become lead stories.Read More →
Over the past few years, readers have moved to the habit of “news snacking,” a tendency that some said would not last, but which is, in fact, sticking and even influencing the way we read and write. One factor responsible for accelerating this new way of “information making” is – to nobody’s surprise – social networks. Read More →